Project Management

A project is only as strong as the planning that goes into it.

With decades of experience creating interactive projects, we’ve had plenty of time to perfect our development process. We’ve determined a project is only as strong as the planning that goes in to it. That’s why we’ve designed our “Success Starts with Strategy” development process to make sure your project reaches its maximum potential through effective information architecture.

Information architecture (IA) is the science of organizing Web sites and other interactive media to maximize results. With a focus on optimizing the project’s usability, our staff goes beyond basic content organization by creating an intuitive navigational structure and highly effective user interface design that is tailored to your target audience.

How we operate:

  1. Initial Discovery Process
  2. Extended Discovery and Architecture
  3. Usability Design and Experience Testing
  4. Development Cycles (Milestone Based QA)
  5. Soft Launch and QA
  6. Final Launch

The cornerstone of the information architecture process is the master blueprint document we author. While the sales proposal and statement of work (SOW) talk about what you’re project will do, the blueprint details exactly what will go on behind the scenes to make that happen. The blueprint is developed through collaboration between your staff and our development team and serves as a reference throughout development. It includes your sitemap, design preferences, wire frames, process flows, Detailed Component Descriptions, milestones, component checklist, entity relationship diagram, and hosting / 3rd party configurations.

At the conclusion of the blueprint you will also have this comprehensive blueprint document to use as a basis for future product expansion. We believe in doing things right the first time, and we know that proper planning is the only way to ensure that will happen.

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We’re very excited to announce that Bobby Martines is joining the Intridea team as our new VP of Business Development and Marketing. Bobby comes to Intridea with years of professional experience spanning multiple industries including Finance, Hospitality, and Enterprise Software. From running nightclubs across the world to directing sales and managing products for niche hardware and software companies, Bobby knows how to navigate the tumultuous landscape of business development. Bobby may be a powerhouse in the biz dev and marketing arena, but don’t pigeon-hole him into the typical sordid sales & marketing profile – he’s not your average marketing type. He began his hospitality career out of college as a consultant overhauling crime-plagued nightclubs in Miami and shortly thereafter became the Director of Operations at Nikki Beach, one of the world’s most popular chain of nightclubs and luxury lifestyle companies with operations in Brazil, Thailand, Italy, Moscow, Hollywood, Atlantic City and Miami. Continue reading

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